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Brand awareness is a key part of business success. After all, if people don’t know who you are, they can’t possibly utilise your business’ products or services! Read more...

Think telemarketing is all about the hard sell? Not these days. Modern marketing has evolved beyond pushy sales tactics. Now, it’s all about building brand awareness, understanding your customers, and delivering exceptional value. Learn about the many benefits of telemarking for your business below.

I’ve known other agents who have been to different leads companies, ended up paying way more with less results – no reports like Hot Leads provide. The written reports are great… My colleagues are excited that I’m busy appraising even though they aren’t!” Vangie Philpot, Agent for LJ Hooker, Huntly

How’s the sales pipeline looking for your business? Do you have a steady stream of potential customers to work through, or is it more of a trickle? If you constantly find yourself having to down tools and head off in search of new leads, you may need to put some work into building your pipeline. We’ll share just how valuable a hot sales pipeline can be for your business and show you one of the easiest ways to start building it.

Lockdown restrictions are no joke. Those businesses able to trade, including real estate, must find new ways, as previous successful marketing tactics are thrown out the window. You may be thinking this not time to drive the business forward. But that is where you are wrong. Read on and we will share a powerful initiative you can deploy in level 3 and 4. Right now, may be the perfect time to market your business.

Yeah, but nah. We understand that you may have had trouble finding the right mix of resource to bring onboard. But while we agree that it’s hard to find that elusive person who can understand your technology, clearly articulate the business…

New Zealand has now been in lockdown for a week and we’ve all been busy preparing to do things differently in many respects. Most of us are working from home (WFH the new 2020 acronym), mitigating the family requirements fully blended with…

Sadly, it often takes a bad experience with a telemarketing service to appreciate a good one. One of the most constant pieces of feedback we get from new clients is the difference they experience working with us compared with their previous…

We’ve just published our first Hot Leads ‘Essential Guide’ to Lead Generation. It’s packed full of practical, step-by-step ‘need to know’ stuff that you well…need to know, to run a telemarketing campaign that will seriously boost…

We do a lot of work in the not-for-profit (NFP) sector. And while all our clients are important to us, I must admit that helping others ‘do good’ gives us a big case of the warm fuzzies. There are countless businesses and organisations…

Having a great pipeline of properties is the lifeblood of any successful real estate business. Of any business, really. I repeatedly hear of property agents taking a passive approach to building their sales pipelines and wondering why they…

Let’s face it, as a business owner you probably don’t place as much value on your data as you think. Just take a look at your accounting system, vs. your sales system, vs. your marketing system. Yep, your sales team want to make sales.…

We’ve all been there. You generate lots of hype about your event, and everything for the big day has been well organised. But all you end up with is a big space with lots of empty chairs, and piles of uncollected registrant name tags. It’s…

One of the most short-sighted things you can do in business is to rest on your laurels once you’ve completed a successful sales campaign. And it’s also a waste of the time, money and effort you’ve invested in getting that far. Rather than…

Lead gen 101: Your must-have marketing checklist! Ok, you’re ready to run your first lead generation campaign. You’ve got a targeted and accurate database, a compelling offer and a convincing script. And of course, it goes without…

You’re busy. But when your phone rings you answer cheerfully (as the effects of the recent holiday haven’t worn off yet). Then it happens. ‘Hi ! This is Jane Doe from ABC Ltd, and I’m part of the Super-Duper Saving Team. Would…