Entries by Lisa Barker

How to get 100% sales productivity (and 0% procrastination)

What if your sales team were 100% productive? With outsourced sales support from Hot Leads, you can cut procrastination and boost results. Our expert team of sales and telemarketing experts handle training, admin, and follow-ups so your team can focus on selling and closing more deals.

Why quiz funnels are a game-changer for donor acquisition

In today’s competitive fundraising landscape, charities are facing more pressure than ever. The cost of acquiring new donors is rising, compliance regulations are tightening, and one-off givers are harder to convert into long-term supporters. But there’s good news – quiz funnels are high performing and low cost!

The seasons of lead generation: Why every phase has its purpose

Lead generation follows a natural rhythm, much like the seasons. From planting fresh connections in spring to harvesting results in autumn and resetting in winter, every phase plays a vital role. Discover how to align your strategy with the seasons for year-round sales success.

How quiz marketing is helping our clients generate hot leads

Quizzes are proving to be a powerful lead generation tool – fun, interactive, and high-converting. Our latest campaign using involveme.co.nz paired a quiz with a prize draw and achieved incredible engagement while supporting rescue helicopters. It’s a win-win: great leads for you, and real value for your audience.